Trump Media & Technology Group is preparing to sell banks and financial trading firms high-speed access to posts published on its Truth Social platform, potentially allowing paying customers to receive market-moving announcements milliseconds before the wider public.
The company unveiled the paid data service, called Truth API, on Thursday. It will provide rapid access to posts from the platform’s 10 most influential accounts, according to TMTG. A company spokesperson said the information would be delivered in milliseconds, significantly faster than standard push notifications.
The service is aimed at organisations that could be affected by delays in receiving information, including algorithmic trading firms and other financial institutions.
The move could have significant implications because President Donald Trump, who has about 12.9 million followers on Truth Social, frequently uses the platform to announce government policies and political decisions. His posts have included statements on tariffs and trade restrictions that have previously caused movements in financial markets.
Such announcements can affect currencies, stocks and commodities within seconds, sometimes before formal government documents or detailed policies are released.
TMTG said financial firms that closely monitor influential Truth Social accounts have traditionally relied on manual monitoring. The new service is intended to provide a faster and more automated alternative.
The company is seeking to expand its revenue beyond social media and has explored several other areas, including artificial intelligence, streaming services and cryptocurrency-related ventures.
The service has also raised questions about the close relationship between the president’s political influence and his family’s business interests. The Trump family is TMTG’s largest shareholder, with the Donald J Trump Revocable Trust holding about 114.75 million shares, equivalent to roughly 41% of the company’s outstanding stock, according to regulatory filings.
Some of the most-followed accounts on Truth Social also belong to Trump’s sons, Donald Trump Jr and Eric Trump.
Ethics watchdogs have criticised the decision to commercialise faster access to posts from influential accounts, arguing that it could create a financial benefit from information connected to the president’s official activities.
Daniel Lobo-Lewis, co-founder of the Political Integrity Project, said the arrangement could encourage Trump to restrict access to public information in ways that benefit his family financially.
Kathleen Clark, a government conflict-of-interest law professor at Washington University School of Law, also criticised the arrangement, describing it as privileged access to information about presidential actions.
Legal experts, however, said the arrangement does not necessarily violate US securities laws. Robert Frenchman, a partner at Dynamis law firm, said technology platforms could legally provide faster access to information to selected customers, even if other market participants receive it later.
The White House directed requests for comment to TMTG, while the company was also contacted for a response.
The launch highlights the growing importance of speed in financial markets, where even a brief delay in receiving information can affect trading decisions and investment outcomes.
