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Gin and Tonic Overtakes Tea as Britain’s Favourite Drink

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Gin and tonic has overtaken tea as the nation’s favourite drink, marking a dramatic shift in British consumer habits, according to the latest findings in the Bacardi Cocktail Trends Report. The survey reveals that 44% of Britons now choose a G&T when meeting friends, narrowly surpassing the 41% who still prefer a traditional cup of tea. A further 15% of respondents were undecided between the two beverages, which have long been staples of British culture.

The rise in gin’s popularity comes as the UK gin market continues to thrive, maintaining its position as the largest in the world. Last year, gin sales reached £750 million, underlining the enduring appeal of the spirit that dates back to the 17th century. In contrast, tea consumption is on the decline. Sales of everyday black tea brands like PG Tips and Yorkshire Tea fell by 6% in 2022, amounting to £341 million. Research firm Mintel forecasts a further 8% decline in the tea market from 2023 to 2028.

The change in beverage preferences is reflected in the challenges facing Britain’s oldest tea brand, Typhoo Tea. The company recently entered administration, burdened with over £70 million in debt and struggling with diminishing demand. Meanwhile, the cocktail culture is flourishing, particularly among younger consumers. Nearly half of Gen Z respondents—aged 18 to 29—prefer celebrating special occasions with a cocktail instead of Champagne. Additionally, 35% of Gen Z consumers are more likely to choose a cocktail over beer, and 29% prefer it over wine, compared to last year.

Davide Zanardo, of Bacardi UK & Ireland, commented, “The G&T tops our poll for 2025, so it’s not surprising that it’s now rivalling tea as the country’s national drink.” This shift in consumer habits reflects a growing trend toward cocktails, such as piña coladas and mojitos, as part of an evolving drinking culture in the UK.

The transformation in British drink preferences presents both challenges and opportunities for businesses in the beverage sector. While traditional tea brands face declining sales, the spirits market is well-positioned for growth. As consumer tastes evolve, companies in the industry will need to adapt to this new landscape, embracing the rise of cocktails and changing expectations around beverage consumption.

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UK Technology Secretary Considers Social Media Ban for Under-16s Amid Growing Concerns Over Child Safety

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UK Technology Secretary Peter Kyle has announced plans for new research into the effects of social media and smartphone use on children, hinting that the UK may follow Australia’s lead in considering a social media ban for those under 16. This move comes amid increasing concern over the impact of technology on children’s mental health.

Australia has already set its sights on prohibiting social media access for under-16s, with Prime Minister Anthony Albanese declaring that “social media is doing harm to our kids” earlier this month. Kyle has expressed his interest in this proposal, stating he is “looking very closely” at the Australian model and remains “open-minded” about implementing similar measures in the UK.

In 2019, a review by the Chief Medical Officer of the UK concluded there was insufficient evidence to draw definitive conclusions about the links between social media, smartphones, and mental health in children. However, Kyle believes that technology companies may hold crucial research on the issue, prompting his department to initiate a six-month study, as well as a multiyear project, to guide future government action.

The debate has been reignited by campaigns from parents and advocacy groups, particularly following the release of The Anxious Generation by American social psychologist Jonathan Haidt. The book suggests a link between rising childhood anxiety and depression and the increased use of smartphones, though some experts have questioned its findings.

The call for stronger regulation is gaining momentum, with the Safer Phones Bill, proposed by Labour MP Josh MacAlister, set to be debated in March. The bill includes provisions for banning social media use for under-16s. Additionally, Kyle has urged Ofcom, the UK’s communications regulator, to report on its progress with the Online Safety Act. New laws, set to come into force in the spring, will require tech companies to protect children online and remove illegal content.

However, civil society groups argue that Ofcom has not been stringent enough in holding tech companies accountable. They claim that current regulations may not go far enough to protect children from harm, and that companies are not doing enough to comply.

Kyle has issued a “statement of strategic priorities” for Ofcom, calling for greater integration of safety features on digital platforms, a more agile response to emerging issues like generative artificial intelligence, and stronger measures against disinformation.

Ian Russell, chair of the Molly Rose Foundation, welcomed the announcement, describing it as “a much-needed course correction” and urging Ofcom to take a bolder stance on child safety.

An Ofcom spokesperson responded positively to the draft priorities, noting that the final version will help shape future regulatory actions to protect children online.

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UK Home Asking Prices Fall Sharply in November Amid Economic Uncertainty

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Asking prices for homes in the UK saw a significant drop in November, falling by 1.4% to an average of £366,592, according to property platform Rightmove. The decline is notably steeper than the typical 0.8% dip seen in November over the past decade and reflects growing concerns about the housing market following recent government budget measures.

The downturn has been most pronounced in the “top-of-the-ladder” segment, with larger homes, including five-bedroom and detached four-bedroom properties, experiencing a sharp 3.3% drop in asking prices. This slowdown is attributed to a combination of political and economic uncertainty, compounded by recent changes to stamp duty and a lack of substantial support for first-time buyers in the latest budget.

Tim Bannister, Head of Property Data at Rightmove, pointed out that the market is still grappling with the aftermath of these financial changes. “There’s been a lot for home-movers to process over the past few weeks, and the market seems to still be digesting it,” he said.

Despite the current slump, there are signs of recovery as the Bank of England’s recent interest rate cuts begin to take effect. Rightmove has reported an uptick in buyer activity, and the property platform forecasts a 4% rise in asking prices in 2025, marking the highest growth expected since the post-lockdown boom of 2021.

So far this year, asking prices have increased by 1.2% year-on-year, in line with Rightmove’s expectations of a modest 1% annual rise as the market slows heading into December. In addition, a 23% rise in active house hunters and a 26% increase in agreed sales compared to last year suggest that interest rate reductions have begun to stimulate demand.

However, with a 6% year-on-year increase in the number of sellers, the market is seeing an abundance of supply, which could present challenges for price growth. Bannister remains optimistic, emphasizing that lower mortgage rates will improve affordability and buyer confidence. Yet, he cautioned sellers to be realistic about pricing. “Sellers will need to price competitively to secure buyers in a market with an abundance of choice,” he said.

As the UK housing market enters the traditionally busy spring and summer periods, Bannister noted that the speed at which mortgage rates decrease in 2025 will play a crucial role in determining market activity.

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Gold Prices Decline After US Election Results: Is It a Trend Change or Temporary Correction?

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Following the announcement of the US presidential election results, the price of gold, which had set multiple records earlier in 2024, began to decline. This raises the question: is this a sign of a trend change or merely a temporary correction in the market?

Historically, gold has been regarded as a safe financial investment. Known for its reliability and steady growth in value, it has long been seen as a safe haven during times of economic uncertainty. However, as global financial markets evolved and investors increasingly turned to diverse financial instruments, gold’s role as the dominant investment began to decline.

Over the past two decades, during which the world has faced multiple financial crises, gold has once again proven to be one of the safest assets, offering consistent returns to investors. In the early 2000s, the price of gold per troy ounce was around $400, and by the time the 2008 financial crisis hit, it had risen to approximately $1,000. In 2011, the price peaked just below $2,000.

In 2024, gold experienced a significant surge, reaching record highs. By October 2024, the price of gold nearly exceeded $2,700 per ounce. This surge was driven by several global factors, including rising economic and political uncertainties, instability in the Middle East, and speculation about the outcome of the US presidential election. Furthermore, the US Federal Reserve’s decision to lower its benchmark interest rate in September 2024, followed by another reduction in November, led to a drop in US sovereign bond yields, contributing to the surge in gold prices.

Global demand for gold also surged in the third quarter of 2024, increasing by about 5%, setting a new record and pushing total gold consumption above $100 billion for the first time.

However, as is often the case with rapid price growth, gold’s price has recently experienced a decline. After the US election results were announced, the price of gold fell to around $2,600 per ounce.

While this price correction may raise concerns, experts caution that it is too early to predict whether this marks the beginning of a downward trend. Gold is still widely regarded as a valuable asset for protecting capital, and its price volatility is not unusual in times of economic adjustment.

As the global financial landscape continues to evolve, gold’s role as a safe-haven investment remains intact, and it is likely to remain an attractive option for investors looking to hedge against future uncertainties.

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